Tuesday 22 February 2011

Treatment

Working Title: No Signal
Production Team Name: Shock Media
Format: Film
Genre: Horror
Length: One minute maximum
Synopsis:  16 year old Olivia decides to stay in school after hours to finish her Graphics Course work. It’s getting late so Olivia decides it’s time she called her Dad, Donovan, to pick her up from school but unfortunately there is no signal. Thinking she can try again in a few minutes, Olivia proceeds with her course work but little did she know she wasn't the only one in the class room. Olivia’s phone finally rings, her Dad is calling her regarding her whereabouts. As she presses the button to answer the call, her attention is drawn to the three drips of blood on the table she is working on. Out of curiosity and fear, she lifts her head up  and suddenly the lights in the class room are cut out leaving the scene in pitch black. There are non-diegetic sounds of the door being locked, a hysterical, streaking scream follows after and the voice of Olivia’s Dad is left repeating “Olivia are you there”. Before he can repeat himself again, the phone cuts out to the sound of no signal.

Intended Audience:  The intended audience is 16-24 year old Male and Female viewers, who enjoy horror movies and attend the cinema monthly. The intended audience would be those who are able to relate therefore they must in some sort of education 16-25 would either be in secondary school or University. The movie is suitable for all ethnic backgrounds in addition it doesn’t not offend any religious views.

What we intend to do (Content):  Shock Media will create a conventions breaking teaser trailer by using another ethnicity to play a leading role as opposed to the conventional attractive, white girl with blond hair and blue eye’s, Shock Media, intends to make ‘No Signal’ the film stand out from other films in it’s genre. The teaser trailer will last no more than 1 minute long, our aim is to create enigma amongst our target audience by allowing them to see horror taken from another angle using modern day technology, mobile phones which will attract our target audience of a younger crowd.

How will you do it: Shock Media will create a class room setting for Olivia to begin the scene in since the film is set in a secondary school Olivia will be in a school girl custom, we will also create authentic blood to be dripped on the table Olivia will be working on, we will also look into creating authentic Foley sounds of a door locking and phone sounds i.e.  (no signal & ringtone) in regards to the scream we will record an actual person screaming to make our teaser trailer ad realistic as possible in addition we will also be using a phone as a prop, the phone plays a very significant part in the whole trailer because it focuses on the fact that there is no signal in the class room which results in the gruesome killings.

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